Mead Johnson Brand Event In San Grabiel, California

Challenge

With a limited budget, the client wanted to host a 200-person event that provided guests with an immersive brand experience. However, the client was not familiar with the preferences of Chinese guests attending a commercial eventWith a limited budget, the client wanted to host a 200-person event that provided guests with an immersive brand experience. However, the client was not familiar with the preferences of Chinese guests attending a commercial event.

Strategy

Leveraged Hylink’s vendor network in LA, and provided a budget plan beyond the client’s expectations.
Creative team designed multiple breakout stations at the event space such as baby photo standees, artificial grassfield and large backdrops to encourage guests to take photos and share on social media.
Secured Fann Wong, one of the top actresses in Singapore and Asia, as an attendee for the event at a reasonable rate by leveraging Hylink’s global network.
Hylink’s expertise within the Chinese market helped the client organize the event in a way the Chinese guests appreciated and preferred.

Summer KOL Campaign

SDTA

Find X

OPPO

#MyHawaiianStyle

Hawaiian Airlines

Las Vegas x Hainan Airlines

Hainan Airlines

Love Campaign

SF Travel

National Parks Adventure

Brand USA

Live Streaming Campaign

SF Travel

Travel With Food And Wine

Youku & Acura

Creative Campaign Series

JD Finance

WeChat Management

L’Occitane

Envy Rouge Lipstick

Estee Lauder

SF Travel Golden Week Campaign

SF Travel

531 Super Brand Day

JD.com x Coca-Cola

Global Casting Call

Fengshen

VELITE 5

Buick

Milk Deluxe

Mengniu

LadyBees

CJ E&M

Fliggy Singles’ Day

Brand USA

Find New Ways

Shanghai General Motors

Mafengwo Short Video Campaign

SF Travel

"Life Is Like A Skewer" - A Food Documentary

Bilibili

SFTA & SDTA Best Of California Campaign

SF Travel

UCLA Health Robb Report Campaign

UCLA Health

Mead Johnson Brand Event In San Grabiel, California

Mead Johnson

Mission Enlightening

Tencent

UpSpring B2B Brand Event in New York City

UpSpring

SDTA Summer TVC Campaign

SDTA

SFTA Pantone Color Campaign

SFTA

Brand USA: See How Far You Can Go

Brand USA

Draw Something SF Campaign for San Francisco Travel Association

SFTA

HYLINK THINKS

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