Good For Sensitive Teeth
SHYN
80%
Impressions
14K
Clicks
2.6M
Increase in Sales
Challenge
Shyn is a new, Black-owned oral hygiene brand that wanted to address the pink elephant in the room and create brand awareness using a minimal budget.
Strategy
Used bright, bold colours combined with the foods we love (hot wings, citrus fruit, coffee, etc.) and animated copy creatively done using illustrated elements to get users to stop scrolling on Facebook, Instagram and TikTok, we educated our audience on the product and gave them a reason to try it.
Affiliated Agency
