Good For Sensitive Teeth

SHYN
80%
Impressions
14K
Clicks
2.6M
Increase in Sales
Challenge

Shyn is a new, Black-owned oral hygiene brand that wanted to address the pink elephant in the room and create brand awareness using a minimal budget.

Strategy

Used bright, bold colours combined with the foods we love (hot wings, citrus fruit, coffee, etc.) and animated copy creatively done using illustrated elements to get users to stop scrolling on Facebook, Instagram and TikTok, we educated our audience on the product and gave them a reason to try it.

Affiliated Agency
Ventures